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Past Work

Unilever, for Plastic Pictures
Creative 

Ana wrote and directed a series of short, informative films as part of Unilever's 2025 marketing strategy rollout. Each concept needed to accurately explain key marketing insights, frameworks and goals for the consumer goods company's many global brands, condensing a high volume of information into as entertaining a package as possible.

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Jumping off from social media memes, trends and conventions, Ana worked with a talented team to capture interviews, scripted sequences with both professional presenters and Unilever staff, and playful contests. All videos were packaged in cohesive branding, style, vfx and tone of voice, as part of a larger two hour programme made for Unilever in just six weeks.

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